Genaro Díaz

Creador Catalina La Catrina

With more than 10 years of experience in development, design and management of content, advertising campaigns and multimedia projects, he recently developed the character of Catalina La Catrina who premieres a special TV show this year.

He is also the Planning Coordinator at Televisa, the most important media and communication group in Latin America, where he has been in charge of some collaboration strategies with animation studios for the company.